A few key insights that came about as a result of getting these new likes:
As you can see, we get some key demographic information from the fans. Males and Females ages 25-34 seem to be a pretty large chunk of the "likers." In comparison, it looks like the page isn't getting much love from the 55-64 demographic. This is actually a very key demographic that would be a great segment to market directly to. Shall we proceed?
Clearly, a huge number of my page likes came from this class assignment. But what if www.claudiafaulkdesign.com was a site that I didn't think I would get much traffic from? Or what if I was spending all kinds of advertising money at blackboard.miracosta.edu? I'd be a little more than upset and probably reach out to where I'm getting the hits from, right? Right.
Page and tab visits are a great way for me to figure out when people are coming and how many times they are coming back. Was I running a special on November 25-27? Was I just extremely funny those days? Did someone post an angry review and people kept coming to my page to add to the frustration? Whether good, bad, or indifferent, you need to be in the know on it all!
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